About Michael Reiff
Michael Reiff is the owner of Cactus Trail Consulting, a Kansas City-based consulting firm working exclusively with construction contractors and trade businesses on operations, technology, and business systems.
Background
Michael brings hands-on experience across Buildertrend implementation, SOP development, project management systems, and local marketing strategy. He has worked directly with general contractors and remodelers in the KC metro to build the operational infrastructure that lets growing companies scale without chaos.
His work includes developing full Buildertrend SOP libraries, PM tier frameworks, and staff training programs — engagements that go beyond software setup to transform how construction businesses run day-to-day.
What Cactus Trail Consulting Does
- Buildertrend Consulting — Setup, optimization, staff training, and ongoing support. Deep platform expertise applied to your actual workflow.
- SOP Development — Written procedures your team will actually use. From starter packages to full company-wide documentation libraries.
- Technology Consulting — Software selection, implementation oversight, and fractional technology leadership for companies that need it without a full-time hire.
- Project Management Systems — PM workflow design, template builds, and staff development for PMs at any level.
- Marketing and Local SEO — Google Business Profile optimization, local SEO strategy, and content systems built for contractors, not agencies.
- Business Operations — Assessments, business rescue engagements, and hiring and onboarding system builds.
How We Work
Every engagement starts with a free 30-minute discovery call. We ask questions, listen to what you’re dealing with, and give you an honest read on whether we can help and what that would look like. If there’s a fit, we scope the work and send a proposal within 24 hours. If there isn’t, we’ll tell you that plainly.
Service Area
Based in Excelsior Springs, MO. In-person service area runs from St. Joseph in the north to Lenexa in the west and Richmond to the east. Remote engagements available across the region.
Recent Client Results
- Generated multiple new leads in 30 days through digital marketing optimization
- Achieved 54% cost savings on technology deployments
- Developed comprehensive Buildertrend SOP libraries and PM training programs achieving owner independence
- Built full-scope Buildertrend SOP and PM tier implementations for KC-area construction companies
Watch Us on YouTube
We post Buildertrend walkthroughs, operations tips, and business systems content for contractors on the Cactus Trail Consulting YouTube channel.
Visit the Cactus Trail Consulting YouTube Channel →
Ready to Talk?
Schedule a free 30-minute discovery call. Pick a time that works and we’ll take it from there.